By gamers, for gamers – or so their saying goes. Razer haσ been a longstanding champion of the gaming hardware industry for years – from mice to mouse pads, from headsets to high end laptops, their brand has reigned supreme. And for good reason. Sleek aesthetics and gamer-conscious design mean that Razer products have always known and catered to their very specific audience. It’s a tight market for sure, but a growing one full of quality, and now the company is trying to spread their wings just that little bit further.
The Razer Phone. Newly released in the November of 2017, this top tier, high powered black device is up there with the best of them in terms of specs, hardware and punch. It caters to a new a market, a market soon to be the largest of them all in terms of gaming as a whole – the mobile industry. Estimated to be worth around $110 billion dollars at the moment, this slice of the pie is big and only getting bigger. So how does the Razer Phone fare as the first hardware to dedicate itself to smartphone gaming? How does it fare simply as a phone?
The Market, The Product
According to one study, up to 36% of regular gamers use their smartphone as a primary console. With iPhones and Androids galore, most of us will be drawn to the convenience of the hardware we already own. Razer seems to think it can attract at least a small share of consumers with this Android device, however, and as apps and mobile gaming become increasingly system-demanding, they might just be right. They’re not the only ones finding themselves drawn to the mobile market, either. Razer is right in line with many other mobile first gaming tech companies like LeoVegas, a casino that prides itself in offering cutting edge games such as slots and roulette on the portable platform. With an intuitive set of interfaces and a mind for convenience, both they and Razer are focused on ease of access and quality.
A Qualcomm Snapdragon 835 processor. Both double SIM and MicroSD availability. 8 gigs of RAM, 64 of storage and an Adreno 540 GPU. The Razer Phone is a technically superior piece of hardware – in terms of gaming, it can run anything from the worst to the best given all of the above, from Gameboy emulators to sports car racing. So as a portable console, it’s pretty competent, and as a phone running the latest Android OS it’ll run as smoothly as any other competitor on the market. It also has tremendous battery life and has been touted as “the longest-lasting smartphone of 2017” – a big selling point for those regularly on the go.
The Ups, The Downs, The Future
All that being said, the Razer Phone does come with a hefty price tag. $700 at the moment, to be exact. It’s up there with the best of them in terms of hardware, and it’s up there with the best of them in terms of price. For the average consumer, it’s certainly a hard sell. There are so many other gaming devices and products that one could buy for the same amount of money, and when the software isn’t there to match the Razer’s hardware, many other phones seem just as attractive.
Perhaps the technical minds at Razer are simply one step ahead of all the rest of us. Perhaps they’ve got a read on the market that others seem to have missed. For now, however, we can only wait and see. Consumers alone will decide its fate – and they’ll do so with their wallets. Games will continue to be released on smartphones and people will continue to play them, that much is for sure, and perhaps they’ll do so on their brand new Razer Phone.