TEAMGROUP has announced a strategic partnership with B&H PHOTO, one of the United States’ top retailers of professional photo and video equipment. This collaboration marks a significant step for TEAMGROUP as it aims to strengthen its presence in the highly competitive US market, particularly within the growing creator economy.

Founded in New York in 1973, B&H PHOTO has long been a go-to destination for photographers, videographers, and content creators. Known for its top-tier service and vast expertise, B&H has built a reputation for its ability to cater to the demands of professionals in the industry, offering products that reflect emerging trends and consumer needs. With more than five decades of experience, B&H is well-positioned to bring TEAMGROUP’s offerings to a wider audience, utilizing its deep market knowledge and extensive customer base.

TEAMGROUP has already made notable strides in the U.S. through its e-commerce platforms, but this new partnership with B&H represents a major leap forward, particularly with the rise of the “Creator Era.” In 2020, TEAMGROUP launched its T-CREATE brand, designed specifically to empower creators with cutting-edge technology, including DRAM and SSD solutions tailored to meet the demands of high-performance creative production. The T-CREATE line reflects TEAMGROUP’s commitment to helping creators unlock their full potential by offering innovative tools that meet the rigorous standards of the multimedia production market.

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The partnership will focus on the launch of TEAMGROUP’s T-CREATE series, starting with the CinemaPr P31 Portable SSD, which is geared toward filmmakers and visual content creators. These high-performance products will help TEAMGROUP penetrate deeper into the professional photo and video market in the U.S., an area that continues to see rapid growth due to increased demand for quality content creation tools.

By joining forces with B&H, TEAMGROUP aims to expand its market footprint and build brand recognition across the United States. The collaboration will not only offer cutting-edge solutions for professionals but also drive long-term growth for both companies, enabling them to stay ahead of market trends and better serve the evolving needs of US creators.

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