NVIDIA and SEGA are marking more than 30 years of collaboration by bringing Virtua Fighter Crossroads and future SEGA titles to NVIDIA RTX Spark, a new superchip built for slim Windows laptops and compact desktop PCs.
The partnership between the two companies goes back a long way. It started three decades ago when NVIDIA worked with SEGA on early graphics technology for arcade systems and gaming consoles, with the NVIDIA NV1 chip powering the first Virtua Fighter title on PC, one of the world’s first 3D fighting games.
SEGA will support RTX Spark, giving gamers new ways to experience the company’s iconic franchises, including the upcoming Virtua Fighter Crossroads. The announcement was made in a fitting location. It came from Akihabara, a well known gaming technology hub, at the original SEGA Akihabara Arcade, now known as GiGO Akihabara 3, tying Virtua Fighter Crossroads’ arrival on RTX Spark to the companies’ long history of innovation.
Several key figures from both companies were on hand for the celebration. NVIDIA CEO Jensen Huang joined SEGA CEO Haruki Satomi, SEGA COO Shuji Utsumi, Virtua Fighter creator Yu Suzuki, and former SEGA President Shoichiro Irimajiri at the event, which highlighted how technology partnerships can evolve across generations of hardware and software.
Beyond SEGA, NVIDIA is positioning RTX Spark as a growing platform for gaming going forward. The expanding RTX Spark ecosystem, including SEGA and other industry leaders, is expected to offer gamers new experiences built around NVIDIA ray tracing, DLSS, and AI technologies, while still preserving the classic franchises fans grew up with.
