AMD Powers up Custom SUBOR Console from China

As the #1 supplier of high-end processors and graphics to the gaming market, AMD is focused on how we can deliver products that power the ultimate gaming experiences. Today, AMD is excited to detail how they are bringing Ryzen processors and Radeon graphics to even more gamers through their work with Zhongshan Subor to create a new gaming PC and upcoming console for the China market.

The PC and console are powered by a semi-custom “Zen” and “Vega”-based AMD SOC. The high-performance AMD chip combines an AMD Ryzen™ CPU (4 core/8 thread running at 3Ghz) with AMD Radeon™ Vega Graphics (24CUs running at 1.3Ghzs) and 8GB of GDDR5 memory onto a single chip.

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The new gaming SOC is the latest example of how only AMD can combine high-performance CPU and GPU technologies to give gamers the most immersive experiences possible. Whether it is the Radeon FreeSync technology or the feature-packed Radeon Software Adrenalin Edition software, AMD puts gamers at the heart of our technology development. AMD is also committed to working across the developer community and with leading publishers such as Ubisoft to drive adoption of next-generation technologies like Rapid Packed Math that can deliver more realistic and immersive experiences.

The new gaming PC was demonstrated in the Subor booth at ChinaJoy, the largest gaming and digital entertainment exhibition in China and Asia. Subor plans to launch their new game PC in late-August. The SUBOR gaming console, featuring the same hardware as the gaming PC but with a customized operating system, is expected to launch by the end of 2018.

Designing a semi-custom gaming SOC for Subor represents an exciting opportunity for AMD to make high-performance technologies even more accessible to gamers in China. The new SOC is also a great example of AMD’s semi-custom strategy, where they take differentiated IP and tailor to meet the specific needs of a customer to create a product only AMD can deliver.

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