ASUS, a global leader in technology, marked the first anniversary of its successful takeover of Intel’s NUC portfolio, highlighting key achievements and groundbreaking AI advancements. Since October 2023, ASUS has seamlessly transitioned customers from Intel’s NUC products to its own, continuing the decade-long legacy of these compact computing solutions.
Over the past year, ASUS NUCs have become synonymous with top-tier performance, reliability, and innovation, offering users a compact yet powerful alternative to traditional desktops. These mini PCs are optimized for a wide range of applications, from professional workloads and gaming to advanced AI tasks. ASUS NUCs stand out as robust solutions for users in need of powerful, compact computing, particularly in this rapidly evolving AI era.
Jackie Hsu, Senior Vice President of ASUS and Co-Head of the Open Platform Business Group and AIoT Business Group, reflected on the company’s accomplishments: “As we celebrate the first anniversary of our successful NUC portfolio takeover, we remain dedicated to pushing the boundaries of innovation and delivering cutting-edge technology to our customers. The launch of the world’s first AI mini PC, combined with a smooth transition for existing NUC users, demonstrates our commitment to maintaining leadership in the industry.”
A major highlight of ASUS’s AI-driven future is the introduction of the world’s first AI mini PC powered by Intel’s Core Ultra processor (Series 2) and Microsoft Copilot+. These AI-enabled NUCs incorporate the latest NPU, GPU, and CPU architectures, positioning them at the forefront of AI advancements. The recently unveiled ASUS NUC 14 Pro AI, showcased at IFA 2024, offers next-level AI performance, expanding possibilities for demanding computing tasks. It serves as a compact powerhouse, providing an AI-driven alternative to traditional laptops for users seeking advanced computing solutions in a small form factor.
ASUS has also expanded its AI NUC lineup with the ROG NUC/NUC 14 Performance models. These new entries make strides in ultra-compact computing, integrating high-performance components for both gamers and commercial users. The ROG NUC combines the power and versatility needed for gaming with the flexibility required for professional workloads.
For more information about ASUS and its innovative NUC products, visit ASUS AI NUC.
