Online gambling is one of the most popular and profitable industries all over the world. This is because online gambling facilitates people with the convenience of placing their bets and earning real money, all within the comfort of their room or anywhere and everywhere they want to.

Online gambling is also one of the most important factors why the gambling industry is about to reach its zenith in the coming years. Just look at Gclub Slot and the progress they’ve made on Asian market over the past few years. If you want to join the gambling industry, you can develop your gambling app. This article will guide you through the steps and process of developing a gambling app.

Designing a Casino App – Steps and Processes

Online casino sites and apps should have the same thrill and opportunities as real-life casinos to engage the users. Consider the following things while developing a casino app.

Select a casino app maker

Inspire by this collection of casino designs on Dribble and pick the right app developer. After selecting a casino app maker, follow these steps:

  • Select a layout. You can customize it too.
  • Add features.
  • Create an app that will run on Android as well as on iOS.
  • Publish it after you are done.

Choose a Currency

Rewards and currencies are the most integral part of casino gambling. People are attracted to gaming solely because they can obtain a huge profit over a considerably short period. While developing your app, keep in mind that users should be able to win real money. Hence, it would be best if you created secure payment portals and verified registration processes. Check for more references on gamification in the gambling industry.

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Free-to-play games or trial games deal with bonus points, instead of real money. These are also played as winning prizes, purely for entertainment. However, users are always focused on real money, so choose a currency carefully. Gclub for example offers a wide range of currency – including bitcoin.

Include a wide range of games

Add a lot of games like blackjack, baccarat, roulette, poker and so on. This will provide a lot of options to the users. They will also engage more.

High-quality videos and photographs

Real-life photographs and videos captivate more users than what animated images do. They provide a real-life feeling. Video stimulation featuring a dealer can be used for blackjack and roulette. This improves the authenticity.

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Easy and quick loading

Almost 90% of users prefer apps and games that load within 2 seconds. Hence, you need to optimize your casino games, so they take a shorter loading period.

Player Network

Casino games which have secure networks of players and allow interaction between them bring in more traffic and have more in-app purchase. Features like online tournaments and multiplayer modes should be introduced to create player communities.

Rewards and Obstacles

Introduce rewards and challenging levels. Unlockable contents and obstacles keep the users engaged because they are reluctant to give up unless they win real cash.

Integrate social media platforms

Integrate Facebook, Instagram, Twitter, and so in your app. This will help you gain a lot of users from all over the world.

Advertise your app a lot of app stores like Google Play, Blackberry App World, iTunes and so on.

How to optimize apps in Play Store?

Google prefers “high-quality engagement” which can be achieved through user interactions and not just the number of installs. You need to ensure that the users engage with it besides downloading the app.

If you want your users to download your app and engage with it, you need to analyse your content as well as the content of your competitors. You can find the list of best online casinos here. It would be best if you had satisfactory answers to the following questions:

  • Why will the users download it?
  • Will the users find it easy to download?
  • Will the users use the app after they download it?

Once you find the answers, you are good to go!

How to optimize apps in iOS?

Follow these steps to optimize your app in the app store in iOS.

  • Use exact keywords. You can do a search engine optimization to find the keywords related to the content of your app.
  • It would be best if you used a convincing app name along with its subtitle and a brief description. Please do not go with unrealistic and generic descriptions; keep it short, simple and unique. Your app name should be a memorable one.
  • Ask for reviews and ratings from your users and customers. Positive reviews and ratings bring in a lot of traffic.
  • Promoting in-app purchase is appreciated.


After developing, publishing and optimizing your app in App Stores, keep pushing in for more innovative ways. Allow your users to engage more, ask for more reviews, and you too can stand the chance of being the best app developer, besides obtaining a considerable profit.

James Hwang is the editor at Gambling Giant, a website fully dedicated to the gambling industry. He spent 5 years in South Korea studying arts and then switched to a digital nomad lifestyle to travel the world. He adores pizza and Netflix, especially when those two things combined on a Friday night.

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