TCL Electronics, a global leader in consumer electronics and the second-largest TV brand worldwide, is set to make waves at IFA 2024 this September with an impressive showcase of its latest products and innovations.

At this event, TCL will not only unveil its most expansive product lineup to date but will also offer a glimpse into the future with advanced technologies aimed at inspiring greatness. The range of products on display will span various categories, including QD-Mini LED TVs, FreshIN air conditioners, Free Built-in Series refrigerators, washing machines, mobile devices, AR glasses, commercial displays, soundbars, smart home energy solutions, and an intelligent cockpit integration system, among others.

QD-Mini LED TV

TCL’s much-anticipated presentation will highlight its position as a trailblazer in the TV market, particularly with its new additions to the QD-Mini LED TV series. These new models promise to deliver unmatched visual and audio experiences, especially in larger screen formats. The event will also feature the debut of a new television category, which includes a breakthrough sound system developed in partnership with a renowned global audio company.

NXTPAPER

In the smartphone segment, TCL will introduce the newest innovations in its NXTPAPER series, continuing its mission to enhance user experience through its award-winning, eye-friendly display technology.

Collaborations

Beyond its technological advancements, TCL is committed to fostering greatness through strategic partnerships with leading sports organizations. Among these partnerships is the company’s collaboration with the reigning European champions, the Spanish National Football Team, as well as national teams from Italy, Germany, Poland, the Czech Republic, and Slovakia.

TCL will also use the IFA platform to emphasize its dedication to environmental sustainability and corporate social responsibility. Under the ONE TCL ESG initiative, the company will showcase its progress in green manufacturing practices and its efforts to build a sustainable supply chain, providing attendees with an opportunity to learn more about TCL’s commitment to eco-friendly practices.

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